Since the 80s, design duo comprising Frenchman Didier Lecoanet and Indo-German Hemant Sagar have been enthralling the world with their couture and ready-to-wear fashion. What inspired them to launch Ayurganic, a conscious line of premium leisure wear, rooted in the principles of Ayurveda? BeejLiving travels to Kerala to understand the vision and journey of Ayurganic, from pale cotton bales to breathable garments that restore balance and heal the body
For a hot minute slow fashion became synonymous with shapeless sacks floating down the runway in earth-toned hues. But not anymore. Sewing some fun in to fashion is our mid-summer and monsoon special issue. Leaving behind blah silhouettes and a severe palette, a few sustainable labels in India have livened up the rather dull conversation with something meaningful to say. Founders of our favourite conscious fashion labels pick the ‘it’ piece from their collections this season and tell us why we need them in our closets.
We are drowning in an ocean of plastic.
Statistics are damning. By 2015, 8.3 billion metric tonnes of plastic had been produced. Two-thirds of it remains languishing on earth. At least 2 billion people globally do not have their rubbish collected. Heck, microplastic has reached the depths of the Mariana Trench.
But, what if for every transaction involving plastic, you could offset its impact by recycling the equivalent of plastic you consume? That’s exactly what Peter Wang Hjemdahl, Svanika Balasubramanian, and Aditya Siroya, the three co-founders of rePurpose,a social enterprisethat helps you offset your plastic footprint, intend to do.
Nature is the supreme artist with no limitations on materials. Be it the endless skies, nurturing earth, massive mountains, solid rocks, endless seas, merciless deserts, and magical snow, you can just imagine the endless series of props in a bag that she pulls out: magnificent works of art, which no camera can capture. These visual treats are random, phenomenal and never the same, and have inspired artists, brought to life by Turner or Constable, surprisingly distorted by Dali and interestingly simplified by Paul Klee.
The lime is the small desi sibling of the more robust lemon, from the Citrus Aurantifolia tree ( Nimbuka in Sanskrit) , found widely in India. The acidic fruit comes from the short, squat, shrub like tree with short stiff twigs and many small prickly thorns. These tiny thorns have a spiritual meaning, says Anthony Williams, the Medical Medium. You can’t just pluck it, it takes mindful appreciation to gather the fruit. This self-protectiveness is reflective of real-life relationships, which one should approach with mutual love and admiration for those around us.